Who hasn’t heard of WordPress these days? It has literally become a common household name and a few years ago it was impossible to imagine that WordPress would be such a common thing.
The fact that the world has become so interconnected with digitization, the usage of WordPress websites have seen an unprecedented rise both in terms of personal and professional usage. The reason simply is that anyone can own a WordPress website as it’s easy to build, manage, and is cost-effective. There’s also another reason where the popularity of WordPress is undisputed, the other reason is that people are making money out of it in multiple ways.
Today we’ll be discussing one of the ways through which you can earn from a WordPress website. Ever noticed when you visit a blog, you’ll often see ads in the form of banners or maybe even videos? Well, that’s how you can also earn money from WordPress blogs through ads. Also, if you don’t have a blog, then we suggest getting yourself one as there are plenty of benefits of blogging besides generating a steady income.
Here are some terms that you should know if you’re looking to monetize your WordPress blog:
What is Monetization?
Monetization in Finance refers to a process that turns a non-revenue generating asset into an asset that generates income. Primarily, it refers to the liquidation of an asset which then starts generating money.
Google Adsense: Pay Per Click Advertisements:
Ever heard about Google Adsense? Well, if you haven’t then it’s high time you get yourself familiarized with the basics at least. Google Adsense is the program that basically allows you to run ads over your website. Typically, Pay Per Click (PPC) is the model of ads that are most popular with WordPress websites. It is also easy to implement PPC ads on your WordPress website. As the name suggests, all you have to do is to post ads through your Adsense account and you get paid if someone clicks on the ad.
Who are the Advertisers?
The world of advertising is immense. There are so many businesses looking to add their ads on popular websites because the ROI with a website that has steady traffic is beneficial for their business. Advertisers will only be charged once a visitor clicks on the ad. There are other forms of payment parameters as well as some companies even pay for impressions.
How to Put an Ad on your WordPress website?
Before you can put ads on your website, your website needs to get approved by Google Adsense. This is where things can start getting a bit daunting as Google Adsense doesn’t approve your account easily. However, with time and patience, you can find a way around it.
Google Adsense has strict policies with respect to content that is produced within a website. There should be no instances of content that’s duplicated from another website or content that adds no value for a reader. Once you start producing content that’s helpful for buyers then you can get your account approved easily. Still, if your account doesn’t get approved by Adsense then you can go for alternatives such as Amazon Native Ads.
When your Account gets approved for Google Adsense:
Congratulations! If you did get your account approved for Google Adsense then you’re a few steps away from getting money out of your website. The first thing you need to do after approval is that you need to place ad code (supplied by Google Adsense) on your website. This ad code represents an add and wherever you place the code on your website, ads will appear.
Placing ads on your WordPress website manually can be a little daunting. For this, we suggest using a plugin called Ad Inserter. This plugin will certainly make your life easier.
Advantages and Possible Troubles:
The money-making model on a WordPress website is simple with plenty of advantages. Firstly, running ads on your website is a passive form of income. This means that you don’t have to do anything else other than what you were already doing before monetization. Just keep posting engaging content and you’re all set.
Of course, there are some difficulties especially if you want a new website to get monetized as it takes a long time before it starts giving out money. The problem is, if your website doesn’t have a lot of visitors then chances are it won’t get monetized. This is important as often people just get disappointed after putting a few poorly written blogs on their website and get disapproved by Google Adsense.
In a Nutshell:
WordPress websites provide a healthy model of making money passively. Getting your account approved by Google Adsense should be the first step in your journey from rags to riches. However, you need to make sure that the website you get developed must be in accordance with the guidelines provided by Google.
So, what are you waiting for? If you don’t have a WordPress website, then hit us up today and PressTigers can be your best friend in this journey!